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Now that you've identified customers using Verb's CRM and Customer Tracking features, it's time to engage them. Verb allows you to send targeted newsletters to certain customers. You can send a newsletter campaign to customers that meet specific criteria, mixing and matching the following categories:
So, you could send a targeted campaign to people from Nebraska that have spent more than $1,000 in the last 6 months. Or customers who have joined your store but not yet ordered. Or customers on the VIP list that bought something within the first 2 weeks of the year.
You've got the customers, now milk them for all they're worth.
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